Digital Insights

How to Build a User-Centric Information Architecture Without Endless Debate

Episode Summary

Creating a site information architecture is a dangerous business. Too often it ends being structured around organisational silos rather than user’s mental models. But there is a process that can prevent that from happening.

Episode Notes

Creating a site information architecture is a dangerous business. Too often it ends being structured around organisational silos rather than user’s mental models. But there is a process that can prevent that from happening.